Startup Growth
sari and
Startup Growth
If you are not leveraging *all* of the growth [motions] x [levers] combos below in your growth model, you will be disrupted by competition who will.đź’ˇStrategy is not about which 3x3 option to pick, but rather when and how to sequence them all.
I've long hated the CAC/LTV framework (particularly for consumer businesses). Because it’s so tied with creating a structural dependency on Google & Facebook it isn’t only a poor framework, it can lull you into mediocrity. My raw notes over the years of addressing this topic:
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