Startup Growth

I've long hated the CAC/LTV framework (particularly for consumer businesses). Because it’s so tied with creating a structural dependency on Google & Facebook it isn’t only a poor framework, it can lull you into mediocrity. My raw notes over the years of addressing this topic:

This week I was invited by @_JoinLion with @ARichetin, @antinertia to start exploring a question: How is #Web3 impacting your Growth Strategy ? In this thread I'll recap our discussion - happy to be challenged!