what is Social Media doing to us?

In the post-hipster era, you listened to what Spotify told you to listen to. If you read a book, it was because the precise pattern of blobby pastel-coloured shapes on its cover contained coded instructions to TikTok’s algorithm that sent it zooming to the top of your feed. Your tastes and preferences were decided for you by vast crystalline... See more

I do think that social media is largely a trap... for users and for brands. It’s purposely built to create insecurity and false proxies, metrics that get people to work for free to support the business model of the social media companies, as opposed to their own goals.

When Wendy’s or Oreo cookies pulls some sort of stunt on a social media platform,... See more

Social media algorithms identify our politics and then shepherd us into a hermetically sealed bubble, framing our worldview through a window of rage and extremism.

I think a lot about the way visibility is mediated by digital communication. On apps, the only way to be seen is to speak. Silence is a meaningful form of communication, but it’s not one that social media apps have any patience for

It is alleged that social media fuels polarization, exploits human weaknesses and insecurities, and creates echo chambers where everyone gets their own slice of reality, eroding the public sphere and the understanding of common facts. And, worse still, this is all done intentionally in a relentless pursuit of profit.

the internet isn’t some alien force that descended upon us.

It’s just us, but bigger.