McLuhan argued that, pushed to its limits, a medium flips or reverses its characteristics.
Internet scale pushes information into disinformation, connection into loneliness, and desire into apathy.
From 2002-2006, social media companies emerged with the explicit mission of "connecting the world," but the introduction of the feed and the like, plus the switch from friends to " followers " indicated a different pitch: "now, even you can a star."
algorithms should serve our vibes, not dictate them
And while the outcome of overusing an app on the phone may not look as physically dangerous, what it has done to my attention, self esteem, and zest for life is just as dark as what alcohol did to me.
“As humans we are involved in a dance with things that cannot be stopped, since we are only human through things,” says Hodder. We will continue to perform lifestyles made possible by the Internet whether individual social media platforms survive or not, and even, especially, if we log off for good. Social media altered the world in the same way... See more