research

It’s a very cheesy phrase, but we sometimes ask, “How can we make being smart cool?”. That is, how can we make casual research—seeking out new knowledge just for the sake of it—a part of an everyday process for a normal internet user?

Is there anything in particular you do to transport yourself into that zone?

I recently learned Einstein used to do something specific. To get his brain in the zone, he would bring together two very different things to see what the connection was between them. Are.na at its best is really good for that. So if I haven’t used Are.na in a more... See more

A collection is more than the sum of its parts; it is shaped by the countless ways those parts relate to one another, to every observer who encounters and engages with them, and to the myriad possibilities for mapping, displaying, or reinterpreting the collection.