Status Signaling
understanding the subtle and interesting ways in which humans signal their status and reputation
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Status Signaling
Twitter Blue feels like a missed revenue opportunity.
People don't pay for features. They pay for social capital and status signaling.
Twitter could 10x the monetization potential of this by adding things like paid verifications, badges and profile page cosmetics.
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We see status evolutions already happening online. It used to be high status to have a lot of followers. Now, many people view it as a “green flag” if someone isn’t even on social media.
Rex Woodbury • Clicks & Clout: How We Seek Status In the Digital Age
