Re-Framing

We suffer from a kind of mythic deprivation. We don’t just need ‘new stories’ because we are inundated with stories. The point, as Alex Evans has recently argued, is that we need to bring mythos back into our lives

This means it’s really easy to get stuck. Stuck in your current way of seeing and thinking about things. Frames are made out of the details that seem important to you. The important details you haven’t noticed are invisible to you, and the details you have noticed seem completely obvious and you see right through them. This all makes makes it... See more

‘Metaphoric thinking is fundamental to our understanding of the world, because it is the only way in which understanding can reach outside the system of signs to life itself. It is what links language to life.’ – Iain McGilchrist