product design

Some of the most rewarding features to add to products are ones that don’t increase surface area, but increase depth. This is how you continue to make a product a whole lot better without it feeling like it got a whole lot bigger. Basecamp’s new References feature is a great example of... See more

So many good examples of flows/products that become way more usable by removing steps. E.g. OCRing a photo you took using some 3rd party app vs. just selecting the text inside Apple's photos. I use the latter now multiple times a week and “all it did” was reduce steps. [1/3]