principles

Scott Belsky Talk at South Park Commons

• Often designs from frustration 

• Right now, greater skill is being brought by compute and developing a democratization of many things (code, design, etc.). Because of this, taste will probably be the most important skill 

• Taste is derived from culture and overlap of industries 

• Because of that

“People will forget what you said. People will forget what you did. But people will never forget how you made them feel.”

Obsess over customers, not over competitors!

Customers rarely leave you because of your competitors. They leave you because you stopped taking care of them.

Great communication isn’t just about what you say; it’s about what other people hear.