the art of pricing
interesting pricing experiments, ideas, tools, and musings on how to get paid for your work/business/service/art/anything.
sari and
the art of pricing
“WE HAVE TO PAY”
But what if we get to?
Imagine looking at the exchange of money as an alternative way to say things like:
Thank you!
Please keep going.
My life is better with this in it.
A signal of gratitude carries more weight than a forced action
Alex Tan • #076 Consider This!
Product framing often takes advantage of the brain’s tendencies to take shortcuts when estimating value
Example: A steakhouse offers three steaks of escalating value. The brain will often assume the bottom one is too cheap and the top one is too expensive, ultimately taking the shortcut to the middle option.
New Telfar pricing system drops next week
Stuff will start with the lowest prices, which will then rise over time
“It’s the opposite of a sale” https://t.co/ARgTfeXsPw
“Good pricing is not about the price. It’s about getting in each customer’s shoes and knowing exactly how they derive value from your product.” - Ian Clark