Post-individualism

That ‘individual responsibility’ idea is present in so many messages from awareness campaigns: the idea that it is our duty to reach out to loved ones and services for help; the suggestion that mental health support should come in the form of a ‘service’ at all; the emphasis on individual tools like therapy, meds, self-help, mindfulness and apps to

suffering is conceptualized in ways that protect the current economy from criticism—namely, as rooted in individual rather than social causes, which means we must favor self over social reform