People Week Due Oct. 19th

. Testing the concept

Where possible, it is important that you test out your concepts on your potential customers. It is essential you find out consumers’ response to the business idea/product/collection/service. Where necessary, this will create a route for further improvement of the product/service.

if you are going to run a successful fashion label you also need to know about the business side of the industry (it is even said that setting up a fashion business requires 90 per cent business acumen and 10 per cent design capabilities).

fashion entrepreneurs focus on core business practices such as creativity and innovation, developing business plans, raising finance, sales and marketing of fashion products in addition to possessing small business management skills needed to run a creative company.

transforming the consumer landscape in a way that cuts across all socioeconomic brackets and extends beyond Gen Z, permeating the whole demographic pyramid.

Success can only be achieved by addressing the underlying issues that merge the passion for fashion with practical business skills.

When we look to the future of fashion, the need for better fit is a foregone conclusion.

involve setting goals, writing the business plan and setting time aside for the marketing, promotion and selling of your fashion collection.

The definition of a fashion entrepreneur can be described as someone whose primary work activities are that of operating within the fashion industry.

The new entrepreneurs in our industry must have the ability to solve social problems on a large scale.