Ownership Economy

Reminder: Web3 is about ownership, not decentralization. Decentralization is a requirement only for the legitimacy of infrastructure enabling internet-native, programmable asset ownership. This infra uniquely enables ownership as a keystone of UX, at internet scale.

As consumers have an opportunity to own a part of everything they enjoy - from a Substack subscription to their favorite beverage - the plumbing of marketing and sales is transformed by a new form of p2p spread. It’s also more authentic to help sell what you genuinely love.