Ownership Economy

As consumers have an opportunity to own a part of everything they enjoy - from a Substack subscription to their favorite beverage - the plumbing of marketing and sales is transformed by a new form of p2p spread. It’s also more authentic to help sell what you genuinely love.

web3 protocols enable two types of decentralized ownership: #1: ownership of content (tokens, NFTs, data) #2: ownership of the protocol itself controversies about VCs owning web3 are *all* about #2—fair enough. but don't forget #1 is revolutionary and impossible in web2.