Every company faces some version of the “cold start problem”: How do you get started from nothing? How do you acquire customers? How do you create network effects — where your product or service becomes more valuable to its users as more people use it — that create incentives for even more customers to sign up?
.@jessepollak on why social applications will be key to @base's success: https://t.co/53o9eqYfbs
If you are building, build with intention. And consistently push your vision and why. MINDSHARE is the biggest KPI in this space, and it's becoming increasingly competitive for it.