On Attention and the Internet

Yeah, I think taste almost can move in two directions. There is that internal sense of what am I feeling when I experience a work of art? What is happening in my own brain, in my soul when I listen to this music?

And then there’s this external idea of it, which is being super self-conscious about what other people are consuming, how they’re... See more

We experience the externalities of the attention economy in little drips, so we tend to describe them with words of mild bemusement like “annoying” or “distracting.” But this is a grave misreading of their nature. In the short term, distractions can keep us from doing the things we want to do. In the longer term, however, they can accumulate and... See more

So that, I think, is the role of information curators: They are our curiosity sherpas, who lead us to things we didn’t know we were interested in until we, well, until we are. Until we pay attention to them — because someone whose taste and opinion we trust points us to them, and we integrate them with our existing pool of resources, and they... See more

One such protection would be a Social Accountability Act stipulating that every corporation be graded according to an index of social worthiness, to be compiled by panels of randomly selected citizens, the equivalent of juries, chosen from a diverse pool of stakeholders: the company’s customers, members of the communities it affects, and so on. If... See more

It seems to me that, through the way Reddit and YouTube and social media work, there’s such an emphasis on creating distinctions and communities, and it’s just created an explosion of interest in ideological sub-groupings that had been completely forgotten. I started in politics in the early ‘00s, and it just didn’t have this flavor. If you were a... See more

Something else happens in a world of superabundance, and an attention economy. Because you can’t find what you want, you start to dig yourself into very specific niches, and join sub-groups. Everyone atomizes into millions of groups connected by very specific interests. In more benign ways, it can be great – you find your fellow travelers, and I... See more