The study estimates that the music industry has lost over £10 million in revenue to AI-generated content, but this is likely just the tip of the iceberg. Consider that one North Carolina musician, with a relatively small-scale operation, was allegedly able to generate hundreds of thousands of fake tracks, rack up billions of plays, and syphon off... See more
There is also a slightly subtler impact, noted by labels that we interviewed, on new artists, whereby their growth trajectory has been impacted due to the chilling effect on their ability to monetise the earliest stage of their career, and their access to support and services from platforms. Applying arbitrary thresholds to artists who are just... See more
Spotify has already learned that there’s no money to be made with exclusive rights to superstar offerings. “After pouring billions into podcasts and audiobooks to little effect,” explains tech journalist David Pierce, “it seems to have largely given up on the idea that exclusive content is the path to riches.”
A month earlier, according to Music Business Worldwide, UMG acquired the remaining 51% of PIAS, Europe’s largest independent music company. These acquisitions illustrate Universal’s recognition that this is where the revenue growth in the music industry is happening.
The story, Kelley writes, is “the tale of what happens when working-class consumption of popular culture overrides the interests or concerns of popular culture workers . . . a story about the limits of solidarity . . . [set by] consumers whose own self-interest may actually clash with the demands of laboring artists.”
At a time when cultural homogenisation is on the rise, where generative AI is increasingly putting innovative creativity in competition with mass derivation, we risk a future where music diversity is also being actively commercially suppressed. The introduction of thresholds, especially where they de-monetise repertoire , but also where they apply... See more