Marketing & Copywriting
Clotheslines as ad space. Locals get paid, the company gets PR.
What’s the problem? / What’s being wasted? / Who could use it instead? / A win-win solution
The “golden pitch,” as she describes it, consists of a basic formula: brief greeting, introduction, story idea description, proof of credibility, a brief explanation of why the story should be published now, and the “ask:” Are you interested in commissioning the story and when would you like me to file?
“A pitch must be timely, have a unique angle,... See more
“A pitch must be timely, have a unique angle,... See more
Sherry Ricchiardi • Pitching best practices for freelancers
Natasha Tynes on pitching