marketing & AI
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marketing & AI
How do you start keyword research correctly?
Step-by-step guide:
Step-by-step guide:
- Target group analysis: Understand your target audience and their search behavior
- Identify seed keywords: Collect relevant basic terms
- Keyword expansion: Extend your list with tools and techniques
- Analyze search intent: Categorize keywords by user intent
- Competitor analysis: Check the
Is keyword research still relevant in 2025?
keyword research in 2025
“In the past, jobs were about muscles. Now they’re about brains, but in the future, they’ll be about the heart.”
Maria Flynn • Opinion | The A.I. Economy Will Make Jobs More Human - The New York Times
Design for All 5 Senses | Jinsop Lee | TED Talks
youtube.comGood design looks great, yes -- but why shouldn't it also feel great, smell great and sound great? Designer Jinsop Lee (a TED Talent Search winner) shares his theory of 5-sense design, with a handy graph and a few examples. His hope: to inspire you to notice great multisensory experiences.
If Nike announced that they were opening a hotel, you’d have a pretty good guess about what it would be like. But if Hyatt announced that they were going to start making shoes, you would have NO IDEA WHATSOEVER what those shoes would be like. That’s because Nike owns a brand and Hyatt simply owns real estate.
The Elegance of Nothing
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