Manifesto
Paul Graham said, “when people visit your startup, they should be surprised how few people you have.”
The Operating as One Issue
Success is more than reaching our goals—it’s living our values. There’s no higher value than aspiring to be better tomorrow than we are today.
Adam Grant • Hidden Potential: The Science of Achieving Greater Things
One of the litmus tests I use before releasing any work is—is this “unLLMable.”
By which I mean, does this work carry the unmistakable fingerprint of human creativity, perspective, and lived experience. Of course the irony is I use LLMs to aid me in producing the work, but as a whole AI makes average attainable by anyone, and therefore raises the... See more
By which I mean, does this work carry the unmistakable fingerprint of human creativity, perspective, and lived experience. Of course the irony is I use LLMs to aid me in producing the work, but as a whole AI makes average attainable by anyone, and therefore raises the... See more
I believe it's easier to grow your business through relationships when your work is your passion. Talking about work doesn't become Sales, rather shared interest. And it works like a magnet, it connects you with like-minded people naturally.

We only get value from finishing projects, and getting a project over the finish line is the magical moment it goes from risk to leverage. Time spent getting work finished is always time well spent.
lethain.com • Work on What Matters.
We don’t believe in busyness at Basecamp. We believe in effectiveness. How little can we do? How much can we cut out? Instead of adding to-dos, we add to-don’ts.
Jason Fried • It Doesn't Have to Be Crazy at Work
If you’re looking to create a timeless sense of purpose and to shape the overall mission of your life, then you should use principles. Establishing a set of principles creates a compass to which you can refer whenever something is in doubt or you need to take a stand or evaluate any particular opportunity, behavior, or situation.