Management & Leadership

Every clear directive you issue is a gift because it relievesyour staff of the stress of having to divine your goals. A cleardirective is an indication of trust: your way of saying "I havetaken the time and effort to figure out our goal. I nowacknowledge that you have the knowledge and resources to figureout the process."

Remember: You'll be left with an empty feeling if you hit the finish line alone. When you run a race as a team, though, you'll discover that much of the reward comes from hitting the tape together. You want to be surrounded not just by cheering onlookers but by a crowd of winners, celebrating as one.

Going back to Thich Nhat Hanh, I believe that writing is part of every design. If you can clearly define what you’re making and articulate its value, the steps to bring it out into the world will go much faster. It’s easy to put pixels together when you’ve already made decisions. And since we work across systems and borders, there’s no better way... See more