long-term thinking
musings on long-term thinking in a shortsighted world. we overestimate what we can do in a year, underestimate what we can do in 10 kinda thing.
Juan Orbea and
long-term thinking
Indeed the Oak tree King of Limbs, in Britain is over 1,000 years old. It has been growing quietly in place since before the Norman Conquest. The King doesn’t much care about one iPhone model to the next.
Millennia long scales of engagement with the world around us are almost unimaginable when contrasted with the 2 week long Agile sprints popular... See more
Millennia long scales of engagement with the world around us are almost unimaginable when contrasted with the 2 week long Agile sprints popular... See more
Kai Krause on how short-lived software is relative to other art forms:
You can hum a tune you once liked, years later. You can read words or look a painting from 300 years ago and still appreciate its truth and beauty today, as if brand new. Software, by that comparison, is more like Soufflé: enjoy it now, today, for... See more
This a very interesting read on long-lived institutions. A few facts: most of the oldest companies in the world are in Japan. 90% of the companies that are over 200 years old have 300 employees or less, they’re not mega companies
Every few years, someone discovers a marketing channel that works unusually well. They write about it. Other people copy it. The channel gets crowded. The platform that hosts the channel notices the activity and starts charging for access. The channel’s effectiveness declines. Everyone moves on to the next channel. This cycle has been running since... See more
Working Notes on Software Marketing
“Driving the train doesn’t set its course. The real job is laying the track.”
Polina Marinova • The Profile Dossier: Ed Catmull, Pixar's Creative Genius
The fact is, star brands take time to grow. Take some of the small makeup companies we have acquired recently, like Bliss and Urban Decay. When we bought them, they were little start-ups run by their founders—very simple businesses, but with a lot of originality in the products. So now we know we must nurture them until they have some history. But
... See moreSuzy Wetlaufer • The Perfect Paradox of Star Brands: An Interview with Bernard Arnault of LVMH
The Centre For the Study of Existential Risk
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