long-term thinking
Juan Orbea and
long-term thinking
Juan Orbea and
Bill Carr • 10 highlights
amazon.comEverything takes longer than you think.
The problem isn’t that you’re not working fast enough--the problem is your expectations were never realistic to begin with.

The fact is, star brands take time to grow. Take some of the small makeup companies we have acquired recently, like Bliss and Urban Decay. When we bought them, they were little start-ups run by their founders—very simple businesses, but with a lot of originality in the products. So now we know we must nurture them until they have some history. But
... See moreThousands of people will want to start a Substack or podcast. Something like 1% of them or less will stick with it consistently for 2+ years. If you commit to things for 10+ years, you develop what appear to be superpowers