Local News & Information

This research looks at the influence of three commonly cited features on the success of digital local news outlets: the background of the publisher, experimentation with different revenue streams, and the wealth of the surrounding community. Of the three, only the wealth of the community is statistically correlated with “success” (which we define... See more

In 2019, 21% of Americans had ever met a local reporter, down from 26% in 2016. That’s not surprising given that the number of reporters per 100,000 has dropped a staggering 62% since 2004. That will lead to local news being less trusted.

UW Madison professor of journalism, Sue Robinson, recently publishedHow Journalists Engage: A Theory of Trust Building, Identities, and Care . In it, she names the new roles and skill sets that those working in journalism need to invest in so that information can be used and trusted. They include:

• Relationship Builder


• Community Collaborator


• Community

... See more

I was struck by how natural the idea of serving the public felt inside libraries. I had spent much of my career pushing, prodding, arguing, fighting, pleading and even begging for community participation in journalism. And yet, despite claiming to be “the voice of the people,” many news organizations are incredibly hesitant or don’t actually want... See more

People will pay for the convenience of not poring through internet sludge all day and having someone clarify what they need to know.”