Local News & Information

public service journalism is a load-bearing prerequisite for democracy

A working-class-focused media could be supported by the dozens of media-oriented philanthropies and local news initiatives funded by taxpayers, like the recent ones in New Jersey and California, as well as independent media cooperatives—people pooling resources to create real alternatives to corporate media. As Pickard has written, public funding... See more

Let’s remind ourselves: Journalism isn’t just writing articles.

Let’s put humans front and center — the readers we serve, engaging them more deeply, inviting them closer. We need strong bonds, community, events. We need to do what AI platforms aren’t interested in, because it doesn’t scale, it’s not safe, it’s not predictable.

UW Madison professor of journalism, Sue Robinson, recently publishedHow Journalists Engage: A Theory of Trust Building, Identities, and Care . In it, she names the new roles and skill sets that those working in journalism need to invest in so that information can be used and trusted. They include:

• Relationship Builder


• Community Collaborator


• Community

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People will pay for the convenience of not poring through internet sludge all day and having someone clarify what they need to know.”