Intuition in Business

What if your most powerful business strategies don't emerge from adopting external frameworks but from translating your authentic intuitive wisdom into practical implementation?

Most conventional business wisdom emerges from a well-intentioned place: pattern recognition. Someone succeeds using a particular approach, others replicate it with similar results, and eventually, it becomes codified as a "rule." The problem isn't that these approaches don't work—it's that they're presented as universally necessary rather than... See more

At the root of our struggle to honor business intuition lies a fundamental misunderstanding—the belief that intuition and strategic thinking are opposing forces rather than complementary approaches.

This false separation suggests that decisions are either intuitive (perceived as subjective, emotional, and difficult to explain) or strategic... See more

Before you can effectively translate intuition into strategy, you need to understand how your particular intuition communicates. Intuition isn't universal in its expression—it manifests differently for different entrepreneurs.

Resonance is that feeling of alignment that happens when something matches who you really are. It's not just in your head—it's a full-body "yes" that tells you something fits.

Even decisions involving risk create a distinctive sense of peace when they align with your true direction.

The discomfort of breaking established rules is real. You may face skepticism from peers, questioning from mentors, or your own internal doubts about deviating from "proven" approaches. Managing this discomfort requires distinguishing between the healthy stretch of growth and the unhealthy strain of misalignment.

Trust your internal alignment signals. They're not resistance to success; they're guidance toward your authentic path. The discomfort of misalignment isn't something to overcome through discipline—it's valuable feedback steering you toward approaches that honor your unique design.