Ideas I want to write about
Etienne Garcia on TikTok
vm.tiktok.com
The trend of people aiming for deeper exploration and doing things differently is clear, and here are just a few industries that prove this well.
In the last five years, global vinyl sales have doubled , with revenues increasing by over 50% between 2018 and 2022 alone (Source: IFPI).
Independent and niche print magazines have also seen a notable... See more
In the last five years, global vinyl sales have doubled , with revenues increasing by over 50% between 2018 and 2022 alone (Source: IFPI).
Independent and niche print magazines have also seen a notable... See more
Insights: algorithm - out, human curation - In
Leaving the Bubble → super intéressant comme sujet
Think about the last time you discovered a brand that was truly new to you. Where did it come your way? Chances are, on Instagram. A cursory scroll through their Instagram probably helped you decide whether that brand was for you or not - through an elaborate mix of signals: visually based, verbally based, and values-based. You probably saw if they... See more
Brand is social, social is brand.
La refonte du purchase funnel - L’impact de l’UGC sur le discovery et inspiration
