idea generation

Quite often the person who comes to something completely fresh will have in fact the benefit of ignorance in a way. They don’t have the baggage of thinking they know the right way to do it. – Rory Sutherland

Our ideas appear primarily in one situation: when little else is occupying our thoughts…Good ideas require boredom. If you constantly ingest new information, the existing information can never be digested.

If you want to increase the quality of your work – your output – you must increase the level of your inputs. Your input is knowledge.