In the most practical sense, we are now much less limited by ideas than ever before. Even people who don’t consider themselves creative now have access to a machine that will generate innovative concepts that beat those of most humans (though not the most creative ones). Where previously, there were only a few people who had the ability to come up... See more
This is a common error, which existed long before AI. In fact, generating (or selecting) good ideas is a key challenge. LLMs so far seem to be about as good as the internet at generating lots of quite generic ideas - those who can select the ones that match their context (and yes, then, execute on them) are the ones who will have a chance to succeed.
James Bridle Explores How We Can Collaborate With A.I.
A much better way of thinking about them is as a technology that allows humans to access information from many other humans and use that information to make decisions.