how I’d build a startup

Solving a problem for your user is great, but easing their cognitive dissonance can have a much greater emotional impact.

There is likely something that your user wants more than just a solution.

Reaching For Identity

Searching for identity can feel like grabbing at clouds. Just when you think you’re holding the truth, it slips through your fingers.

That’s because truly understanding someone else’s identity is an out-of-body kind of experience. It’s one thing to see it on paper. It’s another thing to feel it your bones.

“The shortest distance... See more

Brand is an organising belief. When you have a strong organising belief, you’ve made the only decision you’ve needed to make. Because everything gets filtered through that belief.

What do stand for? What do we need to do here?

This isn’t to say that proof of work is bad. In fact, coming up with a constraint that unlocks the creativity of so many people is exactly how Status as a Service businesses achieve product-market fit. Constraints force the type of compression that often begets artistic elegance, and forcing creatives to grapple with a constraint can foster the

Remains of the Day • Status as a Service

AI is not software. You can think of it as digital employees. Once you do that, the possibilites of what you can do become a lot more real.

Andrew from tiny talked about this in this podcast
https://www.youtube.com/watch?v=QMInAfhIuTQ

I let you do it this one time you'll do it again the contract with the customer which is very low prices must not be broken

Founders Podcast • #365 Nick Sleep's Letters: The Full Collection of the Nomad Investment Partnership Letters

Costco gets this incredible deal better deal than they normally get when they buy 2 million pairs of designer jeans they wind up getting them for $22 so $10 less than Costco has sold the jeans for in the past so they offer this huge markup you could essentially mark it up another 50% and you'd still be half the cost of most other retailers so one of Costco's buyers recommends taking a higher gross margin than usual more than the normal 14% markup since no one would know so he says that the Jim Sagle

Return to first principles and act quickly on your new conclusions.

It’s very easy to take the world as it is, as opposed to envisioning it as you want it to be. For example, when re-designing a feature, one approach is to take what you have, and imagine small changes that will solve the problems with the feature. Instead, it’s often instructive

Joe Lonsdale • Lessons from Peter Thiel

Peter Thiel

Current AI creative tools are made by non-creatives for other non-creatives to feel creative.

We’re a team of creatives who founded FLORA to solve our own problem: the lack of creative control in AI.

the stack: @braintrustdata @turbopuffer @supabase and @aisdk <3 app store soon!

Vincent van der Meulen x.com