head on the cloud; feet on the ground

Sublime is not:

• Sublime is not another note-taking tool to add your grocery list or to store your kids health insurance info – the ideas that move you should not live alongside the daily minutia.

• Sublime is not a read it later tool that becomes a graveyard of junk.

• Sublime is not a social network – there’s no likes, no comments, no vanity metrics.

• Subl

our end of year 2023 letter, attempting to define who we are and articulating the challenge of building a company rooted in both practical utility (the laundry) and cultural intangibles that we’re responding to (the ecstasy)