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Growth
Duolingo’s growth modelling
11X the amount of people searching for “Malbon Golf” on any given day during the tournament but it almost doubled the average daily volume after the pop
For The Week of April 29th
Celebrity influencer marketing case study
breaking down Athletic Greens’ funnels and landing pages.
Why?
Because they do an excellent job at it!
Why?
Because they do an excellent job at it!
Monday, April 29
Bayesian Time Varying Coefficient Model with Applications to Marketing Mix ModelingBayesian Time Varying Coefficient Model with Applications to Marketing Mix Modeling
arxiv.orgat Uber
Growth Newsletter #175 from Demand Curve
demandcurve.com
Mailbrew
app.mailbrew.com
3 examples of persuading with reciprocal concessions
Wordle’s virality is engineered:
First, the app doesn’t have any barrier to entry. You simply go to the web page and can immediately play. No need to sign-up.
Second, the game is easy to pick up. It has a minimal set of rules.
Third, users get a quick feedback loop. You try one word and immediately know if you’re on or off track. The whole game might... See more
First, the app doesn’t have any barrier to entry. You simply go to the web page and can immediately play. No need to sign-up.
Second, the game is easy to pick up. It has a minimal set of rules.
Third, users get a quick feedback loop. You try one word and immediately know if you’re on or off track. The whole game might... See more
With traction or without traction
