Growth
All things business growth
Growth
Great book recommendations inside
I’m not sure I could advise an early-stage company to hire a full-stack, multiperson content marketing team in 2024. I might advise them to hire an editorial team or a multimedia team, but not a team to solely focus on SEO content.
Kevan Lee • 517. Do people still SEO? 🐸
Thursday, 2 May
dtcdaily.beehiiv.com
Landing page debrief
11X the amount of people searching for “Malbon Golf” on any given day during the tournament but it almost doubled the average daily volume after the pop
For The Week of April 29th
Celebrity influencer marketing case study
Noozy: How I Run Monday Morning Meetings as a VP of Sales — Armand Farrokh
app.mailbrew.com
Sales
Three of the most common, and consistently publicly available, metrics to measure efficiency include:
Mostly Multiples 5/5: The End of an Era
(growth vs efficiency) CAC payback period, Rule of 40, Revenue per employee
How Notion Does Marketing: A Deep-Dive Into Its Community, Influencers & Growth Playbooks
First Round Reviewreview.firstround.comThe 7 (+2) sections of the perfect SaaS homepage (incl. template)