Growth
All things business growth
Growth
Case Study: How Duolingo English Test’s 360-degree campaign leveraged the hype around Dunki, garnering 25Mn views
Social Samosasocialsamosa.com
Teardown of an emotionally powerful ad
Growth Newsletter #176 from Demand Curve
Thursday, 2 May
dtcdaily.beehiiv.com
Landing page debrief
In psychology, valence refers to the positive or negative emotional value associated with a particular stimulus, event, or object.
And the Valenceeffect is our tendency to overestimate the likelihood of positive things happening and, in return, underestimate the probability of negative consequences.
Which, of course, skews our decision making .... See more
And the Valenceeffect is our tendency to overestimate the likelihood of positive things happening and, in return, underestimate the probability of negative consequences.
Which, of course, skews our decision making .... See more
Link
3 examples of how to use it in marketing
Growth Newsletter #175 from Demand Curve
demandcurve.com
How to Structure your Product Org to Optimise for Growth - Department of Product
Jade Rubickdepartmentofproduct.com
crux.xlri.ac.in - Guesstimates
sites.google.com
Duolingo's User Retention: 8Tactics Tested On 300MillionUsers
growth.design
UX psychology