Growth
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Growth
These benefits might not directly translate into revenue, but over time, in aggregate, they can have a huge indirect impact on revenue. They can:
Strengthen domain authority and the search performance of every other page on the website.
Boost brand awareness, and encourage serendipitous interactions that land your brand in front of the right person... See more
Strengthen domain authority and the search performance of every other page on the website.
Boost brand awareness, and encourage serendipitous interactions that land your brand in front of the right person... See more
crux.xlri.ac.in - Guesstimates
sites.google.com
Teardown of an emotionally powerful ad
Growth Newsletter #176 from Demand Curve
4 types of Pricing studies
Study: Van Westendorp Method with steps:
Ask price considered "too low"
Ask price considered a "bargain"
Ask price considered "expensive"
Ask price considered "too expensive" Drawbacks: Hypothetical bias, not frequently used by companies or academics, open-ended questions can lead to inaccurate results When to use: Frequently
Case Study: How Duolingo English Test’s 360-degree campaign leveraged the hype around Dunki, garnering 25Mn views
Social Samosasocialsamosa.com
Bayesian Time Varying Coefficient Model with Applications to Marketing Mix ModelingBayesian Time Varying Coefficient Model with Applications to Marketing Mix Modeling
arxiv.orgat Uber
Pierre Herubel on LinkedIn: Marketer: "How should I pitch our offer?" Me: Use this 3-part copywriting… | 64 comments
linkedin.com
3 part copywriting framework