gen x soft club
Credit: @ihategum
The Gen X Soft Club aesthetic, which thrived from the late ’90s through the 2000s, captured a sleek, urban vision of the future. Defined by cool muted tones, minimalist design, metallic textures, and city backdrops like train stations and nightclubs, it reflected a polished evolution of the Y2K look.... See more
instagram.com
dolce & gabbana, s/s 2003
instagram.comOlive - You're Not Alone (Video)
youtube.com

love how 2000s tech magazines marketed massive societal changes as simple consumer upgrades
'gadgets are hot!' really meant 'the entire internet is about to be in your pocket' https://t.co/BfZsD0PmPT









