Future of Trust

When extraction becomes this pervasive, people opt out. They go dark and build walls around what matters to them.

And this is already happening. You can see it in the shift from public social media to close friends lists. In the rise of group chats, Discord servers, and paid Substacks. In people using fake names and burner accounts as default. In

Finite games over infinite extraction. People are exhausted by platforms that treat them as renewable resources. There’s a reason why people are willing to pay for newsletters, for Substacks and Discord communities, for anything that feels like a bounded exchange rather than an infinite scroll designed to keep them producing value. Substack

If you’re building anything that requires trust, participation, or voluntary engagement from real people, you need to decide if you’re extracting or building entry.