Future of Trust

My job is helping people who are building the future understand the cultural and emotional systems shaping it and right now, the problem is we are still building for an economy of participation when we're entering an economy where participation itself has become the liability.

Reciprocal transparency. If you can see me, I should be able to see you. Not your marketing copy, but your actual ownership structure, how you make money, what you do with my data, who benefits from my participation. The asymmetry has to collapse. This is what Signal figured out early. If you’re going to ask people to trust you with their

Consent as infrastructure. Not buried in Terms of Service that no one reads, but built into the product itself. Opt-out by default. Clear value exchanges. The ability to leave and take your data with you. Apple did this with App Tracking Transparency when they made consent visible and revocable. Users opted out en masse because for the first time,