Hospitality

This is a hospitality solution: a problem that we solved not by sneakily chipping away at the service we were offering but by blowing it out in the opposite direction—by giving more, not less.

Tom’s swing for the fences may have turned out to be a great business move, but his focus was always on her, and that’s a good thing for all of us to remember when we’re giving a gift — whether to win someone over, win them back, or simply to show them how much we care. Don’t give them the gift you want them to want; give them the gift they... See more