“Instead of finding the product through discovery and iteration the goal is to reverse engineer the vision,” he explains. “If you take an incremental, discovery-led approach, then you might find yourself with product-market fit in a local maximum, building a company that you don’t want to lead.”
Cultivate what Adam terms a “challenge network,” a cohort of people you can rely on to give you unvarnished feedback
If you want to reach your full potential, you’ll need to have your logic torn apart to discover holes, allowing you to improve your reasoning, so you make better decisions
Those who really win (an industry, or in a career) did so by delaying gratification. One of the greatest competitive advantages in a startup team — or any bold new project or turnaround — is simply sticking together long enough to figure it out. This is hard because our natural human tendency is to crave short-term rewards and seek short-cuts to... See more