Focus

The difference between average results and exceptional ones is what you avoid.

Be quick to say no and slow to say yes. Saying yes consumes time. Saying no creates time.

Never say yes on the spot. Always give yourself some space. Make it a rule. Tell people. That’s what Daniel Kahneman does. When he’s on the phone, he says, ‘my rule is I never say... See more

And, as Jeff's annual letter to shareholders has emphasized from the very first instance, Amazon's mission is to be the world's most customer-centric company. One way to continue to find vectors for growth is to stay attached at the hip to the fickle nature of customer unhappiness, which they're always quite happy to share under the right... See more

“Diversification is a protection against ignorance. It makes very little sense for those who know what they are doing.” -Warren Buffet

When outcomes suffer, there's more and more pressure to identify the problem. There's more and more pressure to identify that single thing causing the problem. Finger-pointing increases. Scrutiny increases. Trust decreases. Transparency decreases. People become more territorial and more defensive.

As outcomes suffer, the team loses confidence in... See more

Jobs would often test people, asking them, “how many things have you said no to?” Ive was up to the task of answering, only he didn’t mean it, and Jobs read right through him.

I would have these sacrificial things, because I wanted to be very honest about it. And so I’d say, “Well, I said no to this and no to that.” But he knew that I wasn’t

... See more

You cannot change your destination overnight, but you can change your direction overnight."

— Jim Rohn