Fashion art direction

“a way of thinking about beauty that’s less about harmony or perfection and more about provocation, strangeness and visual interruption as a means of disrupting the homogenisation of appearance that we are currently experiencing.”

If image-making is to move forward, research itself has to be reframed. It can’t remain a matter of collecting what looks good together on a slide. The point is to look for what interrupts it. Research at its best is digging for undercurrents: overlooked symbols, overlooked artists, gems in history, overlooked media. It’s about training your eye to... See more