Outdoors, the situation is depressingly similar. After New York replaced the sodium-vapor lights in the city’s 250,000 streetlamps with shiny new LEDs in 2017, the experience of walking through the city at night transformed, almost . . . overnight. Forgiving, romantic, shadowy orange gave way to cold, all-seeing bluish white. Again environmental... See more
How did workplace management systems, body-positive nutritional supplements, bean-forward meal kits, woman-owned sex toys, and woman-owned day-trading services all converge on the same three fonts?
Across the street, a row of fast-casual chains, whose names and visual identities insist on modesty and anonymity: Just Salad, Just Food For Dogs, Blank Street Coffee. (This raft of normcore brands finds its opposite in the ghost kitchens down the block, which all for some reason are called things like Fuck Your Little Bitch Burrito.) Up ahead is... See more
Today’s perma-class of renters moves more frequently than ever before (inevitably to smaller apartments), and on moving day the sidewalks are transformed into a rich bazaar of objects significant for ugliness studies. We stroll past discarded pottery from wild sip ’n’ spin nights; heaps of shrunken fast fashion from Shein; dead Strategist-approved... See more
In the middle, all that is solid melts into sameness, such that smart home devices resemble the buildings they surveil, which in turn look like the computers on which they were algorithmically engineered, which resemble the desks on which they sit, which, like the sofas at the coworking space around the corner, put the mid in fake midcentury... See more
Tech bros are obsessing over taste because they’ve realised it’s the only thing that matters
“The Big Flat Now is the infinite space on which our culture operates today. Its frictionless surface is composed of the obsolete hierarchies that have been melted by the Internet. Its shallowness belies a seamless texture that allows for the rapid collision of ideas,” write Thom Bettridge and Lucas Mascatello in 032c. “Raised by a global chorus of... See more