“I don’t know anything about business,” Ive demurs, but he abhors the current fascination with disruption. “I’m not interested in breaking things,” he says. “We have made a virtue out of destroying everything of value,” he says. “It’s associated with being successful and selling a company for money. But it’s too easy—in three weeks we could break... See more
When you try to make something that solves everything, you obsess over questions of power: how to make something that is omnipotent and everlasting. But when you make something that does one thing well, the questions are much more personal: does it solve my problem? and for how long? and who for? and where will it push the space around it? I want... See more
First, creators who publish citable work . Newsletter writers who go deep on one thing. Analysts who publish original data. Technical writers who explain complex topics in a way that can be pulled apart and quoted. Agents like them because they produce high-signal content, and humans trust them because when an agent says “Carly... See more
Steve Jobs gave one of his best interviews about building products back in 1995.
Anyone who wants to craft amazing products should watch it.
Here are 9 quotes from Jobs that really resonated with me: