Entrepreneurship

Resources, thoughts, and ideas for when starting a company

Briggs Uhler

People want to feel special in a world where they don’t.

Ron Shaich: Lessons from Building Panera

Build something worthy of those who believed in you.

Ron Shaich: Lessons from Building Panera

Profit is the result, not the goal.

Ron Shaich: Lessons from Building Panera

The world doesn’t need another business. It needs a better one.

Ron Shaich: Lessons from Building Panera

Be something special for somebody. Don’t try to be everything for everybody.

Ron Shaich: Lessons from Building Panera

Too many people want the gist of things. The best want the details.

Ron Shaich: Lessons from Building Panera

You want to be so good that people walk past competitors to reach you.

Ron Shaich: Lessons from Building Panera

Find the most-sold competitor. Beat them.

from Shoe Dog and Phil Knight talking about beating Adidas

You have the true fans and you have the avid fans and you have casual fans. And by the way, the true fans become the best marketers for your other fans. The whole thing about the thousand true fans is that’s not all your fans you have. You have lots of other fans.

Sari Azout • Kevin Kelly on AI, Art, and Staying Sane

True fan - willing to pay for all of your work
Avid fan - consumes all of your work but not willing to pay
Casual fan - consumes some of your work