Dealing with Uncertainty
Keely Adler and
Dealing with Uncertainty
Maybe you don’t need direction, because, ultimately, you are already going the right way. Maybe, somewhere, your being/mind/heart/intuition already knows everything it needs to know about how to come home to itself. If you just look inwards, lovingly, perhaps you will come unbent, in some ways, or fully, eventually.
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For brands who find themselves in a culture of Exploration, the goal should be to usher their users into a culture of Transformation by creating certainty in the market.
In a high optimism, high risk environment like this, people need to be instilled with confidence to move forward.
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The problem (or at least one of the problems) is that the twin edicts to simultaneously optimize your team and life and to be flexible in light of an uncertain future are in opposition to each other. Optimization presumes a kind of certainty about the circumstances one is optimizing for, but that certainty is, more often than not, illusory.
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No matter the magnitude, sudden freedom brings a normlessness (and in some cases, disorder) so uncomfortable that we would rather subscribe to clear rules than to wade into the unknown without any at all.
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The worst happened, and then it passed. You lost the person you thought you couldn’t live without and then you kept living. You lost your job then found another one. You began to realize that “safety” isn’t in certainty—but in faith that you can simply keep going.
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It’s no wonder that Montessori is flourishing, along with other highly ideological school formats like Waldorf, Reggio Emilia, forest schooling, worldschooling, and many, many others.
These schools focus the chaos of parenting into something manageable, tightening the vice of parenting and family with heavy norms. They know their job is not to
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