why curation...

Relying on creatives or niche experts (e.g., wine or book editors) is not a novel concept, though I do think we’re leaning on them more heavily as an antidote to algorithmic recommendations, and I know they’re working harder to produce differentiated suggestions.

I’ve been thinking about the enduring, perhaps increasing currency of personal recommendations (practically artisanal craft now if you think about it!) as well as the value of connoisseurship and curation in a culture where unthinking automation has left us feeling drowned in a deluge of content.

I suspect that’s the core appeal of all the... See more