Counterintuitive Ideas
May not be easy to understand and accept, but they seem to be better version of what's happening.
Counterintuitive Ideas
One of the most intelligent case studies in design is the Chinese tea cup. They’re made without handles simply because if it’s too hot to touch, it’s too hot to drink.
Humans naturally want to add more. Add a cardboard sleeve, add a warning on the outside of the cup, add a handle. The result of all these things never cools down the actual contents.
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