The TikTok War: Why High School & College Kids Are Getting The Wrong Information about Hamas & Israel
I spent the weekend trying to reverse engineer the TikTok algorithm, as I am convinced this is the reason we're losing the information war with high school & college students.
Browsing the internet used to be a hobby of mine. Ever since my dad got us a modem when I was around ten, I spent hours at a time just looking at different websites. The internet felt like a limitless expanse of free expression. Now, despite how many more people use the internet, I usually end up at the same three or four websites, and I end up a... See more
The problem when the asset is people is that people are intensely complicated, and trying to regulate how people behave is historically a miserable experience, especially when that authority is vested in a single powerful individual.
Much of the pleasure of “generating content” — whether through a machine or by some other means, about oneself or about other things or about other things as a way to signify oneself — is in imagining that someone else might also want it. The content is not just for you to consume but to anchor shared experience, or at least allow us to imagine its... See more
The essential truth of every social network is that the product is content moderation, and everyone hates the people who decide how content moderation works. Content moderation is what Twitter makes — it is the thing that defines the user experience. It’s what YouTube makes, it’s what Instagram makes, it’s what TikTok makes. They all try to... See more
this. Before you read anything, ask what are the incentives of the person writing jt
On top of dealing with the actual content, moderators are probably using an interface that hasn’t been updated recently, because engineering resources go toward developing new products and functionality for customers. Improving the experience for content moderators is never at the top of a company’s to-do list. For example, an old interface might... See more