change

Avoidants should consider using the methods of Kelly, a psychologist, who, in the 1950s, used a technique called “fixed role therapy” to change people’s perceptions of themselves and help them break through their self-imposed limitations. In a clinical setting, using a technique applicable to avoidants, he had clients write a self-characterization

It’s simply that it’s scary to take even one step forward; also, that you don’t want to make realistic efforts. You don’t want to change so much that you’d be willing to sacrifice the pleasures you enjoy now—for instance, the time you spend playing and engaged in hobbies. In other words, you’re not equipped with the courage to change your lifestyle

This change cannot possibly be brought about without knowing oneself, self-knowledge. This is not knowledge of the “higher self” or knowledge of some “supreme consciousness,” for they are still within the field of thought. Unless one understands one’s self, the self of every day—what it thinks, what it does, its devotions, its deceptions, its ambit

Often, our first tactic for making change is information. To improve diets, we tell kids about the links between donuts, soda, obesity, and diabetes. To improve efficiency, we inform staff about new procedures or values. These educational interventions draw upon the power of authoritative information to change minds and behavior. While this tactic

To summarize, the story-editing approach tries to change people’s personal interpretations of themselves and the social world in ways that make them happier and lead to more desirable behaviors. It is a family of approaches developed by social psychologists that includes writing exercises, such as the one developed by James Pennebaker; the story-pr

The question we asked was, “Our customers want to know: Who is Apple, and what is it that we stand for? Where do we fit in this world?"

And what we're about isn't making boxes for people to get their jobs done, although we do that well. We do that better than almost anybody, in some cases.

But Apple is about something more than that. Apple, at t

Of course it sounds as if it were the most abject fatalism to have to admit that I am what I am, and that no escape or division is possible. It seems that if I am afraid, then I am “stuck” with fear. But in fact I am chained to the fear only so long as I am trying to get away from it. On the other hand, when I do not try to get away I discover that

The moment we deny ourselves some gratification, we feel deprived. Part X appeals to our selfishness, telling us we should never have to feel deprived.

The only way to fight this is to have an equally selfish reason not to give in to our impulses. In other words, we need to find a reward in depriving ourselves. In the lower-channel, purely material

The way we work seems fixed and unchangeable—until it changes, and then we realize it didn’t have to be like that in the first place.