change
The question we asked was, “Our customers want to know: Who is Apple, and what is it that we stand for? Where do we fit in this world?"
And what we're about isn't making boxes for people to get their jobs done, although we do that well. We do that better than almost anybody, in some cases.
But Apple is about something more than that. Apple, at the
... See moreSteve Jobs • Make Something Wonderful
One major advantage of springboard stories is that they combat skepticism and create buy-in. Denning says that the idea of telling stories initially violated his intuition. He had always believed in the value of being direct, and he worried that stories were too ambiguous, too peripheral, too anecdotal. He thought, “Why not spell out the message
... See moreChip Heath • Made to Stick
But it’s worse than a mere contradiction– because what we are really doing when we attempt to achieve fixity in the midst of change, Watts argues, is trying to separate ourselves from all that change, trying to enforce a distinction between ourselves and the rest of the world. To seek security is to try to remove yourself from change, and thus from
... See moreOliver Burkeman • The Antidote: Happiness for People Who Cant Stand Positive Thinking
Have you ever noticed that there is no running away from anything? That, sooner or later, the things that you don’t want to deal with and try to escape from, or paper over and pretend aren’t there, catch up with you— especially if they have to do with old patterns and fears? The romantic notion is that if it’s no good over here, you have only to go
... See moreJon Kabat-Zinn • Wherever You Go, There You Are
The reason this is so liberating, for anyone with even a hint of perfectionism, is that it means you get to give up on the exhausting struggle to take charge of your life, so as to steer it in a new direction. You get to abandon all hope of one day finding the perfect time management system– or perfect relationship, job, neighborhood, etcetera– and
... See moreOliver Burkeman • There's No Such Thing as a Fresh Start
A typical culprit, for example, was technology restriction rules that were either too vague or too strict. Another mistake was not planning what to replace these technologies with during the declutter period—leading to anxiety and boredom. Those who treated this experiment purely as a detox, where the goal was to simply take a break from their
... See moreCal Newport • Digital Minimalism
It’s simply that it’s scary to take even one step forward; also, that you don’t want to make realistic efforts. You don’t want to change so much that you’d be willing to sacrifice the pleasures you enjoy now—for instance, the time you spend playing and engaged in hobbies. In other words, you’re not equipped with the courage to change your
... See moreIchiro Kishimi, Fumitake Koga • The Courage to Be Disliked
At the same time, do not expect the mind to change simply because you are identifying less with it. You are not trying to change your mind! That's not possible. You can, however, change your relationship to the thinking mind, and this is great news. Your life will change and the mind will keep running its inflexible, predictable computer program.
... See moreChris Niebauer • The No Self, No Problem Workbook
But is knowing the truth really enough to activate its life-changing power? Clearly not: everyone knows what’s required to live a healthy life—a good night’s sleep, consistent exercise, and a healthy diet—yet for most people, simply telling themselves that isn’t enough. That’s because even after you know the truth, Part X has a way of neutralizing
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