business development
The total addressable market is a term that describes the complete potential opportunity.
Scott Pollack • What, Exactly, Is Business Development?
The items with high business value and low implementation difficulty should be rated as high priority, while the ones with low business value and high implementation difficulty should be rated as low priority.
Emrah Yayici • LEAN Business Analysis Mentor Book
Cal Paterson discute qual é o modelo de negócios por detrás da Inteligência Artificial, sobretudo dos LLMs, e o coloca entre dois extremos — empresas aéreas e a Coca-Cola. Muito interessante.
Game design is not gamification. It is not simply taking your product and adding points, levels, trophies, and badges. Gamification was a big deal 10 years ago, but it didn’t work. And to understand why, we have to understand human motivation.
Rahul Vohra • How to build great products with game design, not gamification
As it turns out, there is no unifying theory of game design. To create games, we have to draw upon the art and science of psychology, mathematics, interaction design, and storytelling.
Rahul Vohra • How to build great products with game design, not gamification
Traficantes de drogas são empresários astutos. Têm tanta confiança no seu produto que estão dispostos a começar oferecendo uma amostra grátis. Eles sabem que o cliente vai voltar – e com dinheiro. Faça como eles. Crie algo tão bom, viciante e infalível que dar amostras aos consumidores os faça voltar com dinheiro na mão.