business development

Traficantes de drogas são empresários astutos. Têm tanta confiança no seu produto que estão dispostos a começar oferecendo uma amostra grátis. Eles sabem que o cliente vai voltar – e com dinheiro. Faça como eles. Crie algo tão bom, viciante e infalível que dar amostras aos consumidores os faça voltar com dinheiro na mão.
Jason Fried • Reinvente Sua Empresa
As it turns out, there is no unifying theory of game design. To create games, we have to draw upon the art and science of psychology, mathematics, interaction design, and storytelling.
Rahul Vohra • How to build great products with game design, not gamification
People will pay for the convenience of not poring through internet sludge all day and having someone clarify what they need to know.”
Kyle Chayka • 🟧 Aggregation theory

Business Development is creating long-term value for an organization from customers, markets, and relationships.
Scott Pollack • What, Exactly, Is Business Development?
Cal Paterson discute qual é o modelo de negócios por detrás da Inteligência Artificial, sobretudo dos LLMs, e o coloca entre dois extremos — empresas aéreas e a Coca-Cola. Muito interessante.
The total addressable market is a term that describes the complete potential opportunity.
Scott Pollack • What, Exactly, Is Business Development?
Jeff Bezos once said:
“If everything you do needs to work on a three-year time horizon, then you’re competing against a lot of people. But if you’re willing to invest on a seven-year time horizon, you’re now competing against a fraction of those people, because very few companies are willing to do that.... See more
“At Amazon we like things to work in five to