Business Building

Here are (some) steps founders can take to get reporters to write about their companies (a thread). (Caveat: this thread is not exhaustive and really applies only to me)

A business doesn't need a mission, a vision, a guiding light, or a north star to stay in business. It doesn't need AI or this framework or that tech stack. It doesn't need an investor, a board, or the backing of X, Y, or Z. It just needs to make more than it spends.