Building 0-1
The best lead generation companies usually have some combination of a distinguished and highly trusted brand and a proprietary channel or value proposition they use to acquire customers that competitors cannot replicate. These companies typically have staying power and defensibility, are highly differentiated, and immensely more valuable than... See more
Marketplaces, Lead Generation, and Brokerages
The beginning is not with an idea but with the feeling towards an idea. Something you feel but do not know. It makes you anxious and gives you somersaults inside if you try to explain.
If you ignore this feeling it will go away, finding another soul open to its directions.
If you pay too much attention it will also go away, being made nervous by such... See more
If you ignore this feeling it will go away, finding another soul open to its directions.
If you pay too much attention it will also go away, being made nervous by such... See more
Startups often assume their better funded competitors are doing well, which leads to dogmatically chasing/copying #1 if you’re #2+
#2 tries to catch up to #1 by running the same way but faster. It’s often the case #1 is headed in the wrong direction, and now #2+ is too
Braden Reamtwitter.comI've been trying to create a "social network for makers" for the last 15 years with different approaches.
I made what was basically WIP multiple times 10+ years ago, but it failed each time. The reason is, that a super early, super small community has different needs from a later stage, larger... See more
Marc Köhlbruggetwitter.comThe downside of lead generation businesses is that they can be a race to the bottom if they're in a crowded and competitive market. The barriers to entry are essentially aggregating supply (i.e. buyers of leads or businesses willing to pay for new customers) so there is little in the way of defensibility. The other downside is that they are very... See more
Marketplaces, Lead Generation, and Brokerages
AI is like water.
Or more specifically, generative AI applications are like water. We've looked at hundreds of AI companies, and much like bottled water, many of them are the exact same under the hood.
This is just the reality: there will be 100 teams trying to do what you are doing, in the same way you are doing it. True tech differentiation in AI... See more
Or more specifically, generative AI applications are like water. We've looked at hundreds of AI companies, and much like bottled water, many of them are the exact same under the hood.
This is just the reality: there will be 100 teams trying to do what you are doing, in the same way you are doing it. True tech differentiation in AI... See more
AI is Like Water
You and your ragtag team of engineers likely won’t be able to create something that is competitive with any big incumbent product.
However, you can build features, seed content, and brand it in a way that is so obnoxiously relevant for a particular group of people that their only possible reaction is “Well, fuck. You... See more
Nikita Biertwitter.comAs you build newthing you will discover that building a newthing is a strange act where the harder you go about trying to do it, the harder it becomes. It will resist direct force and control. The more you relax and allow it to speak through you, however, the easier it will be.