Building 0-1

A lot of advice I gave this batch was some version of noticing that one thing the company was doing was working, and encouraging them to prune everything else and focus on that one thing. For example, it's reasonable to try 5 different ways to get users, but if one of them works best, you should probably pause the other... See more

Jared Friedman x.com

My Pitch Framework

Jean de La Rochebrochard 2lr.substack.com

This is the overall promise of your startup. Expert level performance through appropriate use of your software to speed up a defined part of a businesses’ key workflow.

Oji Udezue • Where to fish to land a Unicorn (in B2B SaaS)

Just as much as our job is to build something genuinely useful, something which really does make people’s working lives simpler, more pleasant and more productive, our job is also to understand what people think they want and then translate the value of Slack into their terms.

Non consensus approaches to picking businesses

Non consensus and right

Here's a common startup situation. A team busts their ass for months building the first version of their product. It's almost done. Now a big question emerges -- how do you get the first people to use your product? Hmm... If you find yourself at this moment, then you are already in a bad place. ___LINEBREA... See more

andrew chen twitter.com

The downside of lead generation businesses is that they can be a race to the bottom if they're in a crowded and competitive market. The barriers to entry are essentially aggregating supply (i.e. buyers of leads or businesses willing to pay for new customers) so there is little in the way of defensibility. The other downside is that they are very tr... See more

Marketplaces, Lead Generation, and Brokerages

The fact that there is a newthing has come to feel like a certainty, even as we cannot fully perceive it. This will spark a search for underlying structures, analogs, and ways of being that feel natural to this newthing.

Does the newthing exist in this context or some other one?

Is it a newthing that’s meant to run all the time or is it more seasonal... See more

A central thesis is that all products are asking things of their customers: to do things in a certain way, to think of themselves in a certain way — and usually that means changing what one does or how one does it; it often means changing how one thinks of oneself.