books & reads

The 2026 creator economy trend replacing virality as a sign of success

Sprout Socialsproutsocial.substack.com
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How to know when to stop

Andy Johnsopen.substack.com
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rebrand yourself, because you can.

Jewelorchideia.substack.com
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WHO KILLED COOL? AND WHAT DO WE CHASE NOW...

ANUopen.substack.com
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Why Substack Matters & How Brands Can Benefit

Mattermatterbymatter.substack.com
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The Snowball

audible.co.uk
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Obviously Awesome

audible.co.uk
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Future Demand

audible.co.uk
Cover of Future Demand