Best of Steve Jobs

Steve Jobs gave one of his best interviews about building products back in 1995. Anyone who wants to craft amazing products should watch it. Here are 9 quotes from Jobs that really resonated with me:

Steve Jobs articulated this approach more gently in an interview with Terry Gross: “At Apple we hire people to tell us what to do, not the other way around

Jobs: So far, that’s more of a conceptual market than a real market. The primary reasons to buy a computer for your home now are that you want to do some business work at home or you want to run educational software for yourself or your children. If you can’t justify buying a computer for one of those two reasons, the only other possible reason is ... See more

Steve Jobs once said, “ The most powerful person in the world is the storyteller . The storyteller sets the vision, values, and agenda of an entire generation that is to come.”

The greatest thing Jobs designed was his business. Apple imagined and executed definite multi-year plans to create new products and distribute them effectively. Forget “minimum viable products”—ever since he started Apple in 1976, Jobs saw that you can change the world through careful planning, not by listening to focus group feedback or copying ot... See more

If you want to reap the benefits of Simplicity, think big—but don’t act that way. As Steve Jobs proved, one of the most effective ways to become a big business is to maintain the culture of a small business